Solutions Page | Auditing

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Auditing

Comprehensive auditing programmes

At CPM, we believe retail auditing is more than just delivering POS compliance. Our comprehensive programmes incorporate face-to-face, telephone and online contact points. We even monitor and audit social media and online chat. We provide you with the complete picture, enabling you to make informed decisions to drive your business forward.

Whether you’re looking for auditing of consumer behaviour, net promoter scores, or retail compliance, we will build a bespoke programme for your brand.

Face to face auditing

Our auditing provides real-time, actionable insights from the retail environment at local, national and international level.

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Digital auditing

Our engagement portal *shopt allows retailers to self-audit, while our associate business ‘Detail’ offers a unique online auditing solution.

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Mystery shopping and research

CPM’s team of highly qualified researchers capture valuable market intelligence, in real-time, with advanced technology.

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Face to face auditing

Information is power. With up-to-the-minute insights on how your products are performing, you’re armed with the knowledge to make informed decisions, adapt sales strategy and improve customer experience. CPM offer complete retail compliance, auditing and in-store survey services. We’ll empower sales teams to undertake the right in-store actions and provide you with technology solutions that can be configured to meet your objectives today and into the future.

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Digital auditing

We have two unique digital auditing solutions to offer you. Our retail engagement app, *shopt, allows retailers to self-audit their stores. We can facilitate audits via the app, either through surveys or image recognition, to understand distribution gaps and then target accordingly. In addition, our associate business Detail, offers an online auditing solution to optimise your brand’s presence and compliance and measure its performance in the digital world. Digital auditing has arrived.

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Mystery shopping and research

When you want the insider viewpoint, we’re here to help. Our experienced research teams are experts in gathering sales intelligence. They’ll deliver real-time, fact-based insights that will help influence your relationship with retailers and drive consumer sales. CPM’s multilingual mystery shopping services encompass field face-to-face, telephone, online and video mystery shopping. We’ll even gather consumer views from social media and online chat and continuously compare them to your sales performance.

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