Retail is at the heart of CPM. No one knows more about B2B and B2C sales and marketing through the retail channel than us.

We have been running efficient in-store sampling and sales solutions programmes for over 80 years, gathering insightful retail merchandising and field sales experience across almost every retail sector.


Continually refining what we do to keep you at the top of your industry, we have pioneered new retail sales activation techniques, developed innovative point of sale (POS) placement, in-store campaigns and integrated sales strategies.


With changing consumer demands, we are continuously creating more innovative mystery shopping and retail auditing techniques that will provide you with near real-time information on the performance of your retail sales promotion.


Successful product launches, retail displays and presence marketing require real expertise. CPM’s knowledge and understanding of retailers and consumer behaviour in a retail environment provides you with valuable in-store insights and your customers with truly compelling experiential services.

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